You’ve just left a promising listing appointment when your phone buzzes with a hot lead from your website. You scramble to log into your CRM,
It’s easy for teams to focus on the new. New technology. New systems. New leads. Pouring thousands of dollars into acquisition channels, tech stacks, and
Imagine this: Your team just closed a successful transaction. The champagne is flowing, everyone’s celebrating—and meanwhile, a hot lead in your database is giving off
Let’s address the elephant in the room: your database is probably full of cold leads. And you’re not alone. For the average high-performance team, this